Blooming Collection

Role: Art Direct & Concept

Pacaembu Stadium is changing, but Its stories are eternal. Stories lived by those who sat in the Original Pacaembu Chairs, an exclusivity at Tok&Stok. And to tell them, we invited some of its protagonists, from a fan with the first ticket to the stadium opening, to one of the greatest players in Brazilian football. So "Sit, that here's there is history".